Kabbani Construction Group (KCG) and NaturaSeal International have entered a strategic partnership agreement. This agreement grants KCG the sales, marketing, and distribution rights for NaturaSeal’s full range of eco-friendly, post-blending, instant-setting, fluid-applied waterproofing, and smart coating solutions. The partnership will cover all market sectors in the Kingdom of Saudi Arabia.

NaturaSeal is an international manufacturer founded in Canada in 1999 as an independent private group leading a revolutionary concept committed to ecological innovation. The company specialises in producing environmentally sustainable building envelope solutions that are 100% free of volatile organic compounds (VOCs), odourless and water-based. Its applications include but are not limited to waterproofing, air barrier, roofing, corrosion control, gas barrier and soundproofing. 

NaturaSeal has manufactured and supplied millions of square meters of products to customers and projects across the globe, with research and development  initiatives focused on creating the most effective, green products to add value in preserving the environment and represent the paradigm shift towards more sustainable  urbanisation.

KCG, a prominent player in the Saudi construction sector since 1983, has a stellar reputation with over four decades of experience and numerous successfully delivered projects in the kingdom and the wider MENA region. Their commitment to innovation and quality has made them a trusted name in the industry.

With a shared vision of pioneering the future today, both companies’ initiatives are focused on building a bold and solid green standard in the marketplace by supplying and installing the most effective products to add value to preserving the environment and representing the paradigm shift of more sustainable urbanisation.

Commenting on the agreement, Hatem Salaheldin, CEO of Kabbani Construction Group, said: “Our mission is to continue providing the Saudi market with innovative solutions; hence, we are thrilled to be working with NaturaSeal, a company recognised for its environmental sustainability, brand commitment, durability, reliability, and serviceability. This agreement is a natural partnership between IKK, with its widespread market coverage, and NaturaSeal’s innovative and proprietary PMAE technology. We look forward to continuing to grow our businesses together for many years to come.”

Meanwhile, Raymond George, CEO of NaturaSeal International, added: “We are delighted to be working with KCG, one of the largest and oldest business institutions that have evolved and expanded over the years to become a leader and innovator in the Saudi construction market. 

“Moreover, we are intrigued by the immense opportunities for NaturaSeal’s innovative and sustainable PMAE technology to contribute to achieving net-zero transition, adhering to passive building principles, and minimising the environmental impact of structures over their expected service life in Saudi Arabia. This agreement is an exciting footprint expansion for NaturaSeal, a token of a long-term business partnership, and a solid strategic alliance with the KCG group.” 

Raymond George, CEO of NaturaSeal International

Hatem Salaheldin, CEO of Kabbani Construction Group

Refrence: https://www.constructionweekonline.com/news/kcg-naturaseal-forge-partnershipin-in-ksa